Students interested in design, product development, marketing, sales, product quality assurance, consulting, business ownership and research in the apparel and textile industry would find the option in AS a great area of study. Apparel Studies graduates develop and deliver products to the global market place. They create innovative and sensitive solutions to meet consumer and societal needs. [...]
The option in apparel studies focuses on developing, designing and marketing materials and products within the market and industry. The curriculum incorporates an international and historical focus. Students pursuing a B.S. degree in apparel, retail merchandising and design with the apparel studies option have flexibility in their program of study. They combine ARMD with a minor in history, visual arts, theater arts or other areas based on their planned career path. Those with well-defined career goals can combine an apparel studies major with a second minor or second major that builds upon their interests.
The careers opportunities are limitless in ARMD because the apparel textile industries are made up of companies that produce fibers, yarns, textiles and apparel, and accessory products for industrial, wholesale and individual consumers around the world. These industries are some of the largest and most productive in the world because of the size and nature of the apparel textile industry and the interconnectedness with many other industries.
Retail merchandising is such a part of everyday life that people often take it for granted; it is one of the fastest changing, most dynamic industries in the world today. New retail opportunities are emerging around the world today. National and global retailers provide goods and services to consumers everywhere, via multichannel retailing involving traditional stores, catalogs, direct mail and online venues including social networking sites such as Twitter, Facebook and Craigslist, just to name a few. Retailers use state-of-the-art technology to respond instantaneously to changing consumer demand from around the world. These changes in the retail industry provide many exciting opportunities for college graduates interested in the highly competitive, fast paced and profitable field of retailing. [...]
Positions available in the apparel, retail merchandising and design fields are diverse; therefore, this option provides students with an educational background which can fit into both short-and long-range career goals.
The course of study includes classes on buying and merchandising, global retailing, retail market management, merchandise promotion, financial management and control, global fashion economics, consumer behavior related to apparel selection decisions, and the analysis of textile and apparel products using textile testing equipment. A background in these areas provides the basics which enables students to build on throughout their careers in retailing.
Students will choose a focus in the area of textile product merchandising or interior merchandising. The textile product merchandising focus includes courses such as sewn product manufacturing and analysis, history of fashion, product development, dress and human behavior. The interior merchandising focus includes courses such as history of interiors, design process and interior graphics; knowledge needed to enter retail interior careers.
A minor in business administration provides a general business background which prepares students for in-depth work in the retail merchandising field of study. An overall 2.5 grade point average is required for this option. A very strong general education curriculum assists students in learning critical thinking skills. Computer technology is an intrinsic aspect of the program.
A minor in Apparel, Retail and Design (ARMD) is available. The 22 credit minor in ARMD will provide a student with a basic background in the field. This can be combined with a major in marketing, or one of the many majors in Arts, Humanities and Social Sciences, or Science and Math; any major where the study of apparel, fashion, the theater or human interaction is concerned would be strengthened by a minor in ARMD.
A special minor option is available for business majors which incorporates several marketing courses. This reduces the number of credits needed for the minor.