NDSU Distance & Continuing Education (DCE)

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Course Descriptions

Global Consumer Analysis

ADHM 485

This course focuses on consumer behavior theories and concepts as applied to global apparel/textiles and hospitality industries. With a base in social science and marketing research, this course provides a comprehensive analysis of today's consumer in apparel/textiles and hospitality industries. Prereq: ADHM 140 or 171; PSYC 111.