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Marketing assistant professor publishes paper

Published: 22 February 2013

Krush

Michael Krush, assistant professor of marketing, co-wrote the paper, “Enhancing market-sensing capabilities: An examination of the interactive effects of sales capabilities and marketing dashboards,” which will be published in Industrial Marketing Management. 

Industrial Marketing Management provides theoretical, empirical and case-based research geared to the needs of marketing scholars and practitioners researching and working in industrial and business-to-business markets. 

NDSU is recognized as one of the nation's top 108 public and private universities by the Carnegie Commission on Higher Education.


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Last Updated: Wednesday, April 23, 2014 3:43:47 PM