NDSU Distance & Continuing Education (DCE)

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Global Consumer Analysis

ADHM 485

Class #18726




Instructor: Rebecca Robinson

Grading: Graded

Sunday, August 24, 2014 - Friday, December 19, 2014

Location: Combination/Blended Delivery

Available Seats: 45 of 45

Academic Level: Undergraduate

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Course Description:

This course focuses on consumer behavior theories and concepts as applied to global apparel/textiles and hospitality industries. With a base in social science and marketing research, this course provides a comprehensive analysis of today's consumer in apparel/textiles and hospitality industries. Prereq: ADHM 140 or 171; PSYC 111.

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