Aug. 14, 2020

NDSU student shares the power of women

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NDSU graduate Emily Avdem produced a podcast series titled "The Power of Women." She also blogs and updates her YouTube channel weekly.

Emily Avdem is a busy and motivated new graduate of the marketing and strategic communications program at North Dakota State University. She’s a content creator driven by trying new things.

Avdem produced a podcast series titled The Power of Women. She blogs and updates her YouTube channel weekly, and she recently started her own social media marketing business called Brandakin Social Media.

Avdem’s passion for marketing and advertising started with her very first job at a local boutique in Tolna, North Dakota. The owner quickly became a mentor, and Avdem was eventually hired to manage the store while the owner was away each summer.

“I learned that I love making personal connections with customers to help serve them in the best way I can, creating new ways to market the latest products effectively, and finding strategic strategies to increase daily profits,” Avdem said.

Avdem experienced many personal connections throughout her college career. She credits professors for their thorough teaching, but also appreciated their motivation, patience and thoughtfulness. She worked at NDSU’s Nice Center, where she was challenged to work outside her comfort zone to grow as a student and a person.

The Power of Women podcast began through a business contact. Avdem knew her marketing client’s success story would be inspirational to many. She brought the idea to Scott Meyer of The Nice Center. He urged her to make it a series, interviewing women entrepreneurs in the Fargo-Moorhead area.

Seven women, each with different businesses and entrepreneurial paths, were featured on the well-received podcast. The guests were asked similar questions, with the goal of providing helpful information and inspiration to women looking for guidance to start their own business. Their authentic responses included personal experiences and thoughtful advice.

Each podcast episode can be found on the various platforms by searching The Nice. Podcast.

After graduating this past May, Avdem plans to continue running her social media business full time while creating weekly lifestyle content for her blog and YouTube channel.

“I have grown so very much throughout my college career and know that four years ago, I would have never thought I would be where I am today,” she said. “I was presented with so many ways to grow in my field that there was no way I couldn’t succeed. I have to thank NDSU for providing me with so many opportunities, relationships and a large networking circle.”

Explore a career path that challenges you by checking out all the programs NDSU has to offer.

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