Every interaction with NDSU helps shape how the university is recognized and remembered, and you don’t have to navigate the brand on your own. Whether you’re building a presentation, writing copy, creating a campaign or looking for visual assets, you’ll find the tools you need to get started — and NDSU Marketing and Communications is here to provide guidance along the way.
Brand Guidelines
Brand guidelines provide direction on our brand strategy, verbal language and visual identity. They help ensure our communication feels consistent, recognizable and distinctly NDSU.
Storytelling & Messaging
Sharing Our Story
Explore the channels and resources we use to showcase NDSU and find ways to share the people, ideas and experiences that make our university unique.
Voice and Vibe
Learn how to bring the NDSU brand to life through communication that connects with our audiences and reflects who we are.
Key Messaging
Use this guide to shape messages and materials around our promise, pillars, language and motifs that capture what it means to be a Bison.
More Tools & Resources
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Headers, slide templates and meeting backgrounds
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Badges, signatures, headshots and stationery
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Desktop and phone wallpaper designs